Gifted and Snappy, compared honestly
Both let you send a gift the recipient chooses. The difference is what happens to your budget on the way there, and how much of the product sits behind a paid tier.
Gifted
SnappySnappy details come from Snappy's own pricing page, checked October 2, 2026. Snappy Essential is a genuine free plan, and this page says so.
Side by side
Every row is something buyers ask before they sign. Snappy's column is taken from its published pricing page; where it says nothing, so does this table.
| Gifted | Snappy | |
|---|---|---|
| What it costs | ||
| Platform fee | $0 | $0 on Essential, $2,000 a year on Elevated, quoted on Enterprise |
| Per-user fee | $0 | $0, unlimited users |
| HRIS integrations | Included, free | Elevated plan, $2,000 a year |
| Unredeemed gifts | 100% within 72 hours, 75% up to two years | Not stated on its pricing page |
| What you can send | ||
| Gift card brands | 4,500+ | Not stated on its pricing page |
| Countries | 150+ | 176+ |
| Physical gifts | 1,988 products, $20 to $999 in the US | Curated gift collections |
| Custom swag, no minimums | Included | Included |
| Who can send it | ||
| Unlimited users | Included | Included |
| Automated birthdays, anniversaries and new hires | Included | Included |
| HRIS sync for those automations | 45 integrations, included | 40+ integrations, Elevated plan |
| Branded company store | Not offered | Elevated plan |
Snappy runs a genuine free plan with unlimited users and swag. What differs is HRIS automation: on Snappy it starts at the $2,000-a-year Elevated plan, and on Gifted it is included on every account.
Where the money actually goes
Automating birthdays and anniversaries from your HR system is where the plans split. On Snappy, HR integrations start at the Elevated plan, $2,000 a year on its pricing page. On Gifted they are included, so the same budget buys the same gifts and nothing else.
What are you paying now?
Pick your current platform, put in your headcount and budget, and see how much of it is currently going to fees.
Where Snappy is the better choice
Snappy is well known inside large enterprises, which can matter when you are the one selling the program internally. It lists more countries than Gifted, 176+ to our 150+, and its physical gift presentation is well designed; some teams simply prefer it.
If your program is small enough to sit inside Snappy Essential and you are already happy with it, the honest advice is to stay. Switching platforms to save fees you are not paying is not a good trade.
If you do switch
Bring your people across
Connect your HRIS or upload a CSV. Birthdays and hire dates come with it.
Rebuild your programs
Set your budget tiers and campaign dates. Most teams do this in one sitting.
Run both for a month
There is no minimum and no contract on the Gifted side, so overlapping costs you nothing.
Frequently asked
Is Gifted a good alternative to Snappy?
If you want birthdays, anniversaries and new-hire gifts to run from your HRIS, yes: Gifted includes 45 HRIS integrations on every account, where Snappy starts them at its $2,000-a-year Elevated plan. If your program fits inside Snappy Essential and you are happy with it, there is little reason to move.
What does Snappy cost?
Snappy Essential is free, with unlimited users and sending to 176+ countries. Elevated is $2,000 a year and adds HR integrations, Slack and Teams notifications and company stores. Enterprise is quoted. These figures are from its pricing page on October 2, 2026.
How is Gifted free?
Gifted has agreements with the brands in the catalog and makes a small percentage on every gift from them, not from you. ACH and wire are free. Credit card 3%. International FX 5%.
Which one covers more countries?
Snappy lists 176+ countries on its pricing page, and Gifted covers 150+. On Gifted each recipient sees a local catalog in their own currency.
Can recipients choose their own gift on both?
Yes. On Gifted one link offers 4,500+ gift card brands and 1,988 physical products. Snappy lets you build curated gift collections the recipient chooses from.
What happens to gifts nobody redeems?
On Gifted you get 100% back within 72 hours, and 75% up to two years. Unredeemed gifts refund to your account automatically.
How long does it take to switch from Snappy?
Most teams finish in one sitting. Connect your HRIS or upload a CSV, set your budget tiers and campaign dates, and send. There is no contract or minimum on the Gifted side, so running both for a month costs nothing.
Can I export my data if I leave?
Yes. Reports export in full, and there is no contract holding you in place.
Run the numbers
Run the numbers on your own budget
Put in your headcount and what you spend. The math is the argument.
Free forever. No card, no contracts, no minimums.